How do you answer the phone? CLICK!
This morning a woman calls me and says "I want to see the condo you have listed".
I said great. When can you come to my office so we can discuss your buying needs.
She: Why do I have to come to your office? I just want to see the condo.
Me: Fair enough. However, I don't just show condos to anyone without pre-qualifying them. Are you working with any other Realtors?
She: No but I'm going to be using a few.
Me: Great then you can contact any of those Realtors you are going to use and they can help you with my listing. I only work with clients who will work exclusively with me.
She: Why do I want to work with you. I just want you to show me the listing.
Me: Exactly, the only way to find out is by meeting up. Then we can see if we would like to work with each other. Plus I can do a complete analysis of your wants and show you all the condos that would fit your needs.
She: (Her voice rising): Where in the 21st century why should I come meet you and I don't even know you.
Me: Right. You don't know me. But you want me to come show you condos. Let's get to know each other first, after that I can show you condos that meet your needs.
She: (Her voice rising): I just want you to show me that listing......
Me: I don't like your attitude. I think you qualify to find another Realtor to help you.
She: Well... Blah Blah Blah
Me: Click (enough heard).
Ah that felt good. If a person can't respect your time and expertise then you should simply not work with them. All Realtors should save themselves the headache. Especially the new ones who will jump to show a property when a "perspective" client calls.
My colleagues don't be fooled. Unless they are willing to meet you at the office, they are not serious.
Just say, you had said sure! I can show you the listing. She says 2 p.m. You stop everything you do and book the appointment. Drive 20-30 minutes and get there. Spend 15 minutes to show. Another 15 minutes answering questions. She says thanks but this isn't for me (happens 99% of the time). She leaves. Now how productive was that? What do you do now?
You never pre-qualified so you have no idea if this person was: 1. Financially capable of buying the property. 2. What her true needs and wants are. 3. What her motivation is. Did you know most people often lie and/or hide the truth? So how can you really help?
Now if they agree to come to the office you know they are usually motivated and more often than not, will speak the truth. Plus you can do your job, review with them all the listings available on our internal MLS, together discard the listings that don't meet their criteria and then book showings for the ones that do. If they are ready to work with you, they will be ready to sign a Buyer Representation Agreement and you can feel at ease that you will get paid for your efforts. In return they will get the best service because you have a commitment and a legal obligation to protect their best interests.
If you don't do this. Get ready to be disappointed and be miserable. You'll have wasted your time and money for nothing. For the Rookies who "need" the "income" to get a "deal" done this is hard to swollow... because you are always thinking just maybe, I'll get lucky today. Believe me. Real estate is not a casino or lottery. It's hard work!!!
Learn from my experience, having made these rookie mistakes. I can guarantee you the "one" shot deal isn't happening. The best way you can help yourself and a perspective client is to pre-qualify upfront. You are wasting their time and yours if you don't.
And for those people who think they are in the "21st Century" have what I call the "Me-Me Syndrome" and could care less about the expertise, hard work and efforts of a professional Realtor. I say good-riddance to you.
Jas Jagpal, Broker at RE/MAX Dynasty Realty Inc. He has formed 2 teams. One specializing in Investing, primarily in condos and the second helping clients sell their houses in the GTA. No matter what your needs are, contact him if you are looking to buy, sell or invest in the Greater Toronto Area.
Choose Results, Honesty & integrity. Choose Team Jas Jagpal. E: jasjagpal@gmail.com O:905.471.0002
Personal Assistant: Jess jessjagpal@gmail.com




